Business

Business / SEO

Using Content Marketing Initiatives for SEO Improvement

Brand visibility on the web matters and particularly when it comes to lead generation.  Naturally every brand on the interwebz seeks a targeted audience that’s interested in buying their products or services.  Google now generates over 3 billion searches daily while dominating nearly 70% of the search market.  That’s half the global population scouting thru Google at least once a day. (more…)

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11/12/2012
Business / Social Media

Instagram: Resetting Your Twitter Authentication for iOS 5

The way we connect nowadays with friends, family, coworkers has changed significantly.  Mobile phones are providing a direct gateway path in staying in touch with those that matter to you most.  The ever popular iPhone and Android devices give access to the Instagram app via iTunes Store and Android Marketplace.  A great addition to a handheld that gives you the ability to share photos onto favorite social networks. (more…)

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08/21/2012
Business / Digital / Marketing

Your Digital Marketing Strategy: 3 Inevitable Components for Successful Planning & Execution

The web continues to move at a lighting speed creating drastic challenges in the marketplace for every business owner.  A true challenge that remains here is constructing a solid digital marketing strategy that’s inline with your products or services.  True, everyone’s an expert in digital marketing but only a select few have seen ROI.  When it comes to carving out a digital marketing strategy that’s solid, targeted and contains a good execution plan it’s imperative to consider all variables in play. (more…)

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07/31/2012
Blogging / Business

[HOWTO] Muster Up Good Content For Your Blog

One of the best hidden strategies for lead generation and brand awareness lies in targeted blogging initiates.  Truth of the matter is that over 42% of U.S. businesses in 2012 are engaging in some form of a content marketing strategy.  What’s the meaning of this?  How does blogging yield monies in the bank?

How do you come up with engaging content that will keep your users informed? (more…)

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07/23/2012
Business / Facebook / LinkedIN / Marketing / Social Media / Twitter / YouTUBE

Using 4 Social Media Avenues to Generate More Website Traffic

If you’re a business entity in any vertical that’s seeking to capitalize on the World Wide Web then perhaps you’ve heard of the words social media.  A medium for consumer engagement via social media avenues such as Facebook, Twitter, YouTUBE & Pinterest (just to name a few) thru the means of social marketing that entails in conversations and user-generated content that helps businesses generate qualified leads and traffic.  During the last 5 years these networks have become primary hubs for targeting consumers with the effort to promote a product or service. (more…)

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05/10/2012
Business / Communication

Recipe For Internal Communication Improvements

It nearly feels like a century since the last time I’ve wrote a blog post.  Perhaps it’s been that long which means I’m out of shape.  Sad but true unfortunately.  With a hectic work schedule and a personal life to upkeep I’m sure that you can relate.  Something that peaked my interest recently due to unfold of certain chain of events was the importance of internal communication in the work environment.  Something that many of you have most likely stumbled across in your career at some point or another.  After paying close attention to coworkers in both their verbal and non-verbal language I was able to identify certain behavioral patterns that signaled interesting observations.

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03/29/2012
Bing / Blogging / Business / Google / Marketing / SEO / Social Media / Yahoo

5 Tips for SEO Improvement in 2012

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Since the rise of Google back in 2000 SEO has become a crucial element to any brand’s marketing plan.  More users are spending time on the internet in searching for various products, services, research or comparison shopping.  This presents a tremendous opportunity for any brand that’s seeking online visibility.  With over 75% search market share alone Google leads as the top dog in offering business owners the opportunity to get found by their target audience.  Reaching your target market though isn’t as easy as it may sound and will definitely require some serious elbow grease to get the results you’re looking for.  In 2011 alone we saw some dramatic changes to Google’s search algorithm which have made a drastic impact on SEO. (more…)

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02/06/2012
Business / Marketing

Doing Business Isn’t JUST About Money

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The last 10+ years have seen a tremendous shift in the way we do business.  Days of traditional media seem to be slowly fading as the digital age has stepped in to offer a new strategies and solutions for marketers.  Although there’s a few basics that most of us lose sight of when it comes to doing business in today’s competitive market.  Business relationships remain of the utmost importance and should be nurtured with extreme caution. (more…)

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01/16/2012
Blogging / Business

[HOWTO] Get Your Website or Blog Content Shared

Content serves as an important marketing piece for any brand.  It’s without a doubt a necessity especially when it comes to visibility and awareness.  So, you have a website or blog and wondering how you can drive more targeted traffic.  Perhaps you’re fairly new to blogging and just barely getting your feet wet.  An important element to remember here is that publishing fresh content consistently on the web helps contribute towards the establishment of an authoritative status within a specific niche. (more…)

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12/16/2011
Bing / Business / Facebook / Google / Google / Google+ / LinkedIN / Marketing / Search Engine Marketing / SEO / Social Media / Twitter / YouTUBE

5 Internet Marketing Strategies You Shouldn’t Ignore

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Innovative marketing on the internet today presents a competitive challenge even for some of the most talented marketing gurus.  One thing remains true though – the web serves as a predominant playground that yields tremendous amount of business potential.  If utilized efficiently it can provide higher ROI than most of your traditional marketing efforts that you may be currently involved in or have attempted in the past.  With over 121 million searches performed in Google on daily basis, proper execution of effective internet marketing strategies will help your brand acquire targeted traffic and leads.

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12/05/2011

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