Video continues to take on a more dominant role in digital marketing. It has become an essential ingredient to just about any strategy and Google is attempting to hone in on it. Video search results are continuously appearing in the SERPs which leads me to believe that permanency is on the horizon. (more…)
Comments Off on Google Continues to Test Video Search Results in SERPs
In late 2009 Google announced that website load speed may become a factor in gauging the Page Rank of your website. Say what? That’s right. Word on the street was that Google is considering to factor in the loading time of your website into its algorithm and therefore reflecting on the Page Rank of your website. While many SEOs were grabbing themselves on the head with both hands others were wondering if they would even have a chance at ranking starting 2010. In a recent interview with Google’s Matt Cutts with WebProNews Reporter Mike McDonald he stated that Google would not factor in website load speed into your Page Rank equation.
Your website has been online for several months now and you are curious to know if GoogleBOT and YahooBOT in particular are noticing you. While some website owners are unaware of the importance of being found as a listing in a search engine, you should steer clear of their mentality and focus on the prize at hand. Bottom line is that you may have a fancy website or a website although if the end user can not find it when performing searches in a search engine than it really does you no good. Having a website or blog as a web presence is only the first step in getting noticed on the internet. You need to make some noise with your new internet presence and get noticed.