[vc_row][vc_column][vc_column_text]PPC is undoubtedly a viable search engine marketing strategy that remains of critical importance for targeted reach. Individual PPC campaigns vary each to their own. Some require a bit more…

Brands are continuously on the hunt for finding different ways to engage with new customers. Especially in today’s competitive marketplace where a variety of avenues are available for consumer engagement. As part of the digital marketing mix, it’s imperative to funnel in targeted advertising that’s aimed at reaching a designated audience interested in the products or services you offer. Google AdWords advertising provides companies with ability to communicate with their customers and new prospects. (more…)