Running a company in today’s fast paced business world has its challenges to say the least. Whether you’re small business owner or CEO of ABC Corporation chances are you’re overwhelmed and challenged by the obstacles that are presented to you. The way of marketing your business have changed drastically in particularly within the last 10 years alone. Why so? Innovative marketing solutions such as social media, search engine optimization, search engine marketing, and behavioral targeting are amongst some of the most strategically utilized tactical approaches used by businesses today.