Super Bowl XLIX: Nationwide Insurance Digital Media Advertising Gone Bad

Each year, Super Bowl XLIX digital media advertising endeavors turn into a stampede of awareness, engagement, and a race for optimal consumer reach. According to SI.com, some 112.19 million viewers ended up watching last year’s Super Bowl. That’s nearly half the U.S. population watching football. Hence the astronomical price tag for Super Bowl ad slots due to the potential wide reach of such large audience. While Super Bowl XLIX statistics are yet to be announced (later on today), there’s already a sea of controversy floating around the Twitterwebz regarding some of the commercials that made their debut. (more…)

Comments Off on Super Bowl XLIX: Nationwide Insurance Digital Media Advertising Gone Bad

End of content

No more pages to load