You Need To Bid For Attention, Not Impressions

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It’s 2016 and majority of brands are still marketing like it’s 2011. So, you have a Twitter account? That’s freaking great. Nobody really cares unless you are engaging with the right people and getting their attention. So, you have a Facebook business page? Great. What are you getting out of it? Are you capturing people’s attention? Are you communicating to the right target audience? Do you still think that Snapchat is for sexting only? (more…)

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