07 May
Did Someone Flip the Lights on Google Places?

Posted on May 7, 2013 by Ivan Temelkov Leave a comment

The speculation around upcoming changes with Google Places had been circulating within the search community for quite some time now.  Perhaps the not so recent launch of Google+ Local served as an indication that Google had bigger plans for an integration within its competitive Google+ social media network.  For many local small businesses Google Places search serves as a lead generation hub in driving local traffic into their door.  Did Google purposely flip the lights on Google Places Search? Continue reading →

29 Apr
Maintaining a Healthy & Easily Accessible Website in Compliance with Google

Posted on April 29, 2013 by Ivan Temelkov Leave a comment

website-inaccessibleYour website domain is like a goldmine sparking up new business opportunities from all directions on the worldwide web.  Visibility in search engines stands of critical importance in ensuring clear communication with your target audience.  Nowadays over 70% of consumers utilize search engines such as Google when scouting for products or services.  Where your brand falls in the SERPs dictates user engagement and potential lead generation opportunities. Continue reading →

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28 Jan
5 Tips for a Stealthy LinkedIn Profile Presence

Posted on January 28, 2013 by Ivan Temelkov Leave a comment

5 Tips for Improved LinkedIn PresenceSocial media undeniably offers unparalleled potential for business owners.  Networks such as Facebook, Twitter, LinkedIn, Pinterest, and YouTUBE are swarming with potential new customers interested in the products or services you offer.  LinkedIn particularly offers business professionals a way to create new relationships using new connections and engagement strategies with other companies.  The business focused network yields 277% more effectiveness over Twitter & Facebook in terms of lead generation.  Forgetting about the old “salesy” approach you may have been accustomed to in traditional networking strategies will most likely serve as one of your greatest assets.  Be social, informative, focused, and ensure shareable content with plenty of good links is flowing in your status updates. Continue reading →

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14 Jan
Google Analytics: Find Out Who’s Reading Your Content

Posted on January 14, 2013 by Ivan Temelkov Leave a comment

Understanding traffic performance on your website is an intricate part of success with any marketing initiative and assistance for identifying quantifiable ROI.  Google Analytics offers a free web-based analytical tool that provides website owners with ability to dive in deeper into user behavior, monitor newly emerging trends, setup goals, multi-channel funnels, and more.  A 24/7/365 mechanism running non-stop in attempt to analyze and pinpoint specific activity and engagement of your target audience. Continue reading →

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11 Jan
A Realistic Interpretation of Social Media: Simple Breakdown

Posted on January 11, 2013 by Ivan Temelkov Leave a comment

Social media continues to generate buzz inside the digital bubble.  For some an indefinite puzzle with constant search for those missing pieces.  It’s here to stay and not going anywhere any time soon.  Your brand requires awareness, visibility, reputation management, lead generation, custom service, client retention, and more just to name a few critical pieces every digital brand shall embrace in today’s fast-paced competitive marketplace. Continue reading →

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31 Dec
Top 5 Reflections of 2012 (The Year of the Dragon)

Posted on December 31, 2012 by Ivan Temelkov Leave a comment

dep_7279569-2012-Chinese-Year-of-the-Dragon-PatternThe day is December 31, 2012.  In a late morning on a snowy day I’ve found myself in realization of the various adventures occurred in this year.  It’s funny how the anticipation of a new year always seems so exhilarating until it surpasses us just in time for another one to slowly roll in.  Yes, they do go by fast especially the older you get.  So much has happened for me this year both in personal and business.  A reflection of those simply seems appropriate at the very least as I’m extremely thankful for such particular occurrences. Continue reading →

12 Nov
Using Content Marketing Initiatives for SEO Improvement

Posted on November 12, 2012 by Ivan Temelkov Leave a comment

Brand visibility on the web matters and particularly when it comes to lead generation.  Naturally every brand on the interwebz seeks a targeted audience that’s interested in buying their products or services.  Google now generates over 3 billion searches daily while dominating nearly 70% of the search market.  That’s half the global population scouting thru Google at least once a day. Continue reading →


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