Yearly Archives: 2013

Business

Happy New Year 2014! Year-End Review

It’s the end of yet another year! As we unwind 2013 and ease slowly into 2014, it sparks my interest to reflect back on the achievements occurred during the span of this past year. Definitely an interesting 365 days to say the very least. Like a roller coaster, a multitude of ups and downs that quite frankly have attributed to perhaps some of the most fruitful business opportunities I’ve seen to date. When I look back on 2013 I’d like to consider it as a year of success. An adventure that has contributed to increased business potential but most importantly, establishment of new relationships. (more…)

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12/31/2013
Social Media / Twitter

The S**t You’re Doing Wrong on Twitter (and how to fix it)

Social media continues to be the buzz around the world. From brands to marketers, everyone is in a race to figure out how to monetize it all. Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+, SnapChat, Tumblr, and many others. How do you make sense of all of these social networks? How do you track ROI from social media? (more…)

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12/21/2013
Business / Digital / Search Engine Marketing / SEO / Social Media / Web Development

The Digital Marketing Revolution: New iTunes Audio Podcast

Digital marketing continues to dominate the marketing industry. It’s on high demand and brands are quickly realizing the potential behind digital marketing initiatives. When I first started out with SEO back in 2006 the concept of digital marketing was practically unheard of. Quite frankly traditional marketing still continued to dominate and remain the majority. Certain memories remind of the constant usage of “internet marketing” lingo around the office at the time.  (more…)

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12/19/2013
Google / Search Engine Marketing

Maximizing Keyword Potential in Your Google Adwords Campaign

So, you’ve been running a Pay-Per-Click marketing campaign on Google Adwords for some time now. The CPC cost tends to fluctuate, competition is on the rise, and you’re wondering how to squeeze the most bang for the buck from your Adwords campaign. Typically I advise advertisers with novice experience against a DIY method. Unless you’ve had seasoned experience with Adwords chances are Google will squeeze out more money out of you than initially planned.  (more…)

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12/13/2013
Entertainment / Holidays / Travel

Gobble, Gobble…Happy Thanksgiving to All! [VIDEO]

Thanksgiving is a day of gratitude and appreciation. A day meant to provide a blessing to the harvest and preceding year’s accomplishments. This long tradition has its depth of religious roots but typically involves extensive amounts of food consumption such as a giant turkey paired with other goodies and family favorites. On this day, Americans and some of our Canadian friends bout in prayer and other special ceremonies to reflect on achievements during the prior year. (more…)

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11/28/2013
Accessibility / SEO

[SEO] Gaining Control to Your Robots.txt File Inside WordPress

SEO continues to evolve and spark increased interest due to consumer demand. Understanding SEO takes years of research, practice, and definitely plenty of trial and error. When working on optimization of your site it’s important to consider the accessibility factor. It’s one of the four cornerstones of successful SEO. Those being Accessibility, Indexibility, On-Site Optimization, and Off-Site Optimization. Providing certain access for search engine robots to your website is extremely important in ensuring indexing of specific content, images, and sections deemed of highest importance to your website users. (more…)

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11/15/2013
Life

Accessorizing: Prepping Up for an Efficient & Productive Tomorrow

The tech geek in me lives on. Since about the age of 13 (or 14 perhaps for lack of better accuracy) I’ve been fascinated by all things technology related. Mobile phones, laptops, tablets, cars, and more. There’s something about technology that intersects with digital marketing. It helps me get work done while taking pleasure in doing it. So, essentially with the help of technology I’m able to accomplish what I truly like to do the most. I guess you could say that technology is inevitable and personally I’d be in a struggle spin if adequate tools were unavailable to me in attempt to achieve higher productive and efficiency in my work. (more…)

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11/11/2013
Uncategorized / Web Development / WordPress

WordPress 3.7 “Basie” Now In Flight – Upgrade Accordingly

Over the last few years the ever popular Open Source Solution WordPress seems to have gained significant traction in the stratosphere. Based on latest round of statistics nearly 15% of all websites on the internet are operational thru WordPress. Quite amazing honestly considering the niche it started out as many years ago. As part of its evolution, the application continues to improve with addition of new features giving users the ability additional control, flexibility, and improved functionality. For those surrounded by the application a version update means another round of upgrades (or headaches, depending on how you look at it). (more…)

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10/26/2013
Bing / Google / Link Building / SEO / Yahoo

Basic Link Building Tips for Spicing Up Your SEO

Building relationships online stills remains an integral element of SEO. For some, launching a campaign of such magnitude can be considered a daunting task. After all, we’re no experts at everything. If you’re fairly new to the SEO industry then getting started with link building can be a bit challenging. Here’s a few basic tips for targeted link building within your SEO campaign: (more…)

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10/16/2013

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